Launching Therapies into a Volatile Market & Strategies to Overcome Compounding Challenges for Successful Introduction & Market Adaptation for New Products
Time: 2:00 pm
day: Conference Day Two
Details:
- Recognizing the increasing challenges arising from multiple cell and gene therapies competing for budgets
- Assessing the cumulative budget impact of these therapies collectively rather than individually
- Navigating access and pricing challenges in cell therapy beyond haematology indications to unlock new frontiers and explore opportunities for advancement and patient benefit
